The BigCommerce EMEA team was looking to launch a new content piece specifically for B2B commerce audience. The challenge was to create this ebook to look and feel like a product catalogue. There would be articles written by some of the BigCommerce partners and statistics to call out.
Using BigCommerce's latest brand differentiators as inspiration, we pieced together a cohesive design that would help companies see the benefit of adding B2B functionality to their store.